Migrating a $10M-Funded AI Startup from Wix to Webflow — Without Losing a Single URL

Evermile needed more than a website upgrade. They needed a complete platform migration from Wix to Webflow with custom animations, CMS infrastructure, SEO continuity, and zero disruption to their existing search presence. RSA delivered the full build in under 3 months.

Migration
Webflow Development
Custom Animations
CMS Development
Technical SEO

About Company

Evermile is a London based AI retail operations platform built for SME retailers, automating delivery operations, order management, customer support, and marketing in one unified system. Founded in 2022, Evermile raised $10M in seed funding backed by Google AI Startups Fund, 10D, OurCrowd, and Mobilitech Capital, and grew to serve thousands of owners and operators including Ottolenghi before being acquired by global SaaS leader Click Labs in August 2025. Their platform automates up to 70% of day-to-day retail workflows, empowering lean teams to compete at enterprise scale.

Industry

AI/SaaS

Company Size

11–50 employees

Location

London, England

Services

Migration/Webflow Development

The Challenge

By early 2025, Evermile had outgrown Wix. As a funded AI startup scaling rapidly and preparing for further growth, their website needed to reflect the sophistication of their platform with smooth animations, a scalable CMS for ongoing content, and the technical flexibility that only Webflow could provide. But migrating an entire website isn't just a design exercise. Done poorly, it can destroy years of SEO equity overnight,. broken URLs, lost rankings, and confused crawlers undoing months of organic growth.

Evermile needed a partner who could handle the full scope: design refinement, complete Figma to Webflow development, custom animations and interactions that matched their brand energy, CMS architecture for blog and content pages, third-party integrations, and a meticulous URL migration strategy that preserved every existing ranking and redirect. All of it delivered within a tight three-month window.

The Solution

RSA took ownership of the entire migration from planning the URL structure and redirect mapping through to final launc, delivering a complete Wix to Webflow transition with no SEO disruption and no loss of existing search equity.

What we delivered:

Full Wix to Webflow Migration

Every page, every URL, every redirect handled with precision. We mapped the existing Wix site architecture, planned the full Webflow structure, and implemented a comprehensive redirect strategy ensuring all existing URLs carried their SEO value cleanly into the new platform. Zero rankings lost in transition.

Webflow Development

Working from Figma files with selective design input from client where needed, we built 15+ pages with pixel-perfect fidelity, translating Evermile's clean, modern SaaS aesthetic into a high-performance Webflow build optimised for conversion and clarity.

Custom Animations & Interactions

Animations and interactions were the centrepiece of this project. We built rich, smooth custom Webflow animations throughout, scroll-triggered effects, element transitions, and micro-interactions that elevated Evermile's product storytelling and gave the site the dynamic, polished feel their brand demanded.

CMS Architecture

We built a fully structured Webflow CMS powering Evermile's blog and content section, giving their team complete editorial control with no developer dependency for ongoing content updates.

On-Site SEO

Full on-site SEO implementation throughout, metadata frameworks, heading hierarchies, structured URL architecture, image optimisation, and internal linking, all built to preserve and strengthen Evermile's organic search foundation post-migration.

Integrations

Key third-party integrations were implemented cleanly within the new Webflow environment, ensuring Evermile's existing tool stack connected seamlessly with the new site.

Key Results

$10M

Seed Funding Raised by Evermile

3 Months

Full Migration & Launch

15+

Pages Migrated & Built

Zero

SEO Rankings Lost in Migration

Acquired

by Click Labs

Backed by

Google AI Startups Fund & 10D

Check More Case Studies

AI
Cybersecurity

Doppel is a leading AI-powered digital risk protection platform trusted by Fortune 500 companies and backed by Andreessen Horowitz. RSA rebuilt their entire web presence from Figma wireframes through a 1+ year partnership spanning development, SEO, and ongoing support.

$124M

Total Funding Raised

1+ Year

Ongoing Partnership

70+

Pages & Blogs Delivered

Hospitality

Bolt Farm Treehouse is an award-winning luxury mountaintop retreat in Tennessee with 93% occupancy and 3,000+ five-star reviews. RSA delivered a full design and development overhaul with deep technical integrations, transforming their booking experience and web infrastructure in under 6 weeks.

$32M

Business Built in 4 Years

6 Weeks

Full Project Delivery

2.1x

Website Traffic Growth